Le Quotidien - Luxembourg | Tuesday, May 26, 2009
European elections: Politicians know how to use Facebook
In its leading article the daily Le Quotidien looks at how election candidates are using the Internet and above all online social networks: "There's nothing going on out there? A campaign? Where? Oh, yes. The posters: on the one hand the official ones and on the other the 'wild-growing' ones. And public meetings that fail to attract the masses, particularly when the weather's nice. … And then there's the cross-country marathons hundreds of people do on their computers. … The virtual world into which politicians have effortlessly penetrated offers a campaign which gets much closer to citizens than the posters plastered all over our streets. … Many candidates have grasped Facebook's scope. People don't vote for a party member but a friend who talks to them every day and sometimes uses photos several times a day to keep them up to date on what he's doing, where he is, where he was yesterday, what he'll do tomorrow and even what time he goes to bed."
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