Philosopher Andrei Plesu describes Romania's young capitalism as imitating a model. "Commercial experts Kjell Nordström and Jonas Ridderstråle have rightly dubbed this provincial imitation 'Karaoke-Capitalism': Others provide the music and words, and you just sing along (wrongly, of course). The result is the world we live in. There are three domestic kinds of borrowed capitalists. First there is the nouveau riche: He is a kind of Al Capone, still dumbfounded at being so rich, and tending to display money rather than spend it. Next come the company girls and boys: They have no individuality, all dressing the same, eating the same, thinking the same and talking the same… They work a lot because they want to become rich. Thirdly, there's the manager: He knows all the rules, has no time to lose and no interest in the chatter of intellectuals. He judges a text by its length and a book by its sales figures... Nordström and Ridderstråle don't have good news for them. The future is not theirs to design, but rather belongs to another type of person. Because what's important isn't imitating a model, but inventing a new one." (21/12/2007)
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